ViiV Fitness IS NOW viiiv Fitness

After a protracted trademark dispute with ViiV Healthcare, a pharmaceutical company focused exclusively on HIV treatment and prevention medicines, ViiV Fitness has changed its named to viiiv Fitness per the agreement reached between the two companies.

We are happy to be able to continue using the original company name (albeit with an extra letter 'i') and hope our future viiiv Fitness customers have an easier time knowing how to pronounce our name, now that it's obviously a long 'i' sound (as in 'survive'). 😁

Our new logo reflects our revised company name viiiv Fitness Enterprises LLC.

The ViiV-Rx has been renamed the viiivPRO.