Blog Article Index

One of the best things I get to see using the viiivPRO is the frustration a client displays when they don't beat their all-time best force output.

"We want to get to the starting line 80% in shape and 100% healthy rather than the other way around," said legendary track coach Harry Marra.

I love sprinting. It's one of the best things you can do for your body. Sprinting and isometrics have a lot in common.

Would you like to have your spine compressed? I’ll bet you don’t say yes. Unless you’re affiliated with OsteoStrong® (OS), that is.

As we make progress towards the launch of the viiiv-C, the viiiv App is being updated with these animated GIFs that show on the Exercise screen for each exercise.

In my last post, I shared Jan’s DEXA Bone Density Scan results summary. Now I am going to share the details.

Jan was no different than most 74 year old women. With an osteoporosis diagnosis, and despite reservations, she trusted her doctor and elected to take the prescribed bone density medication.

Just released: DEMO video of the viiiv-C

One of my clients recently shared with me 7 years worth of DEXA reports (bone density scans) and medication history prior to her entrance into my program at STRONG WOMEN ROCK in Atlanta, GA.

Measured Isometrics stimulate your Central Nervous System to form neural pathways to contract your muscles, building incredible strength.

In the video below the new features of the viiiv App Version 4.0 are demonstrated:

A YouTube video recently popped up on my screen titled NFL Strength Coach Debunks Everything. You had me at debunks.

We are pleased to announce the upcoming release of version 4.0 of the viiiv App. This is a major upgrade that will (tentatively) include the following upgrades and new features:

The Annual NFL Combine took place recently. This is where prospects are tested and measured every which way to help teams predict which dude will be a good football player.

We are pleased to announce the addition of Affirm as a Consumer financing payment option on the viiivPRO. With Affirm, you can select from 6, 12 or 36 month plans, or customize a plan to fit your budget.

It was just an idea about the difference between intelligence and smarts. It wouldn't have mattered if the comments were from a Ph.D in Nuclear Engineering, top of the class at Harvard Law, or Steven Hawking.

viiiv Fitness, a leading provider of isometric strength training equipment based in Orlando, Florida is pleased to announce its partnership with Nasa Strong of Copenhagen, Denmark

It took longer than it should have due to COVID lockdowns and the resultant backlog at the Patent Office, but as of October 18th, 2022 viiiv Fitness has been awarded the patent for our Torque-Frame Technology.

We just delivered (2) viiivPRO machines to Sydney, Australia! This is the first time we have shipped the viiivPRO partially-assembled in boxes.

You want proof of viiiv efficacy? This is the best there is...the impact it can have on ordinary people in real life. Check out Patricia's numbers:

After a protracted trademark dispute with ViiV Healthcare, a pharmaceutical company focused exclusively on HIV treatment and prevention medicines, ViiV Fitness has changed its named to viiiv Fitness per the agreement reached between the two companies.

I hear it a lot. "Should I workout once a week, twice a week, once every other week, once every 21 days, once a month?" Know what I think about workout schedules? Screw that.

Fatigue. Sweat. Soreness. Tired. Repeat. Yep, sounds like the typical workout program; a program you need to be healthy and fit. Right? Wrong.

Hey, I realize viiiv Fitness is light-years ahead of the times, but c'mon, even a neurosurgeon should be able to quickly grasp the points I make, right? Wrong.

Let's make a deal. You give me your clients for one month and I'll give you my clients for...wait, let's just make that one week. That's all it will take anyway. Want to know what will happen?

"I love my viiiv! (and not wasting my life working out). Hanging out on an island beach last week." -Brian Murray, M.Ed. Director of Clinical Research, viiiv Fitness 53 years old

Two monkeys walk into a lab. They lift weights. They get really strong. How strong? I've said it before and I'll keep saying it, because it's the truth: changes in your strength are all about changes in your nervous system, not changes in the size or strength of your muscle fibers.

Recently I asked Cecilia if she would be willing to go through another session. The thing is, it had been more than 1 year since her last visit. She agreed.

Let's face it, exercise sucks! That's why it gets ridiculed and ignored. This 1937 quote from Paul Terry says it all: "When I feel like exercising, I just lie down until the feeling goes away."

One is 43 years old, the other is 45. One is, let's just say, an "athlete." The other is gifted with elite athlete qualities. One looks "doughy," the other looks like he could play free safety in the NFL. One is still at the top of his game after 20 seasons, the other was dominant for 12.

Click to Listen: Truth Not Trends Podcast Episode #81: viiiv Fitness - Motionless Strength Training with Brian Murray. The Truth Not Trends podcast - where we teach you how to maximize your strength as safely and efficiently as possible!

Did you know you can train fast without any movement whatsoever? I recently stumbled upon a 2019 review article published in Strength and Conditioning Journal titled: "Why Fast Velocity Resistance Training Should Be Prioritized for Elderly People".

You can give it everything you've got for 5 or 10 seconds. Those are your options with the viiiv Pro. However, we occasionally get questions about why there aren't more options for longer durations.

The viiivPRO 90º Seat Angle. It's a subject that arises occasionally, so let me put your mind at ease.

The short of it is: He likes the motionless style and simplicity of the viiivPRO. Despite owning a room full of exercise equipment, he hates working out. "I'm a musician, not an athlete," Roger said.

Would you like to be younger next year? Of course you would. Who wouldn't? You know you can do it with the viiivPRO.

For a long time now it has been assumed that the primary cause of the age-related decline in strength is the loss of muscle mass.

A popular buzzword in the high intensity training strength training community is Minimum Effective Dose (MED). This simply means the smallest dose that will produce a desired outcome.

Will use of the viiiv Pro be sufficient for significant muscle growth? Yes.

Here's a common question we receive: Is there any research that shows the efficacy of the viiivPRO Isometric Machine?

We regularly hear from people who wrestle with this question so I will address it en masse. Before I begin, there are two things you need to understand:

Over the past 17 years I have had many new clients come into my program who were already lifting weights as part of their exercise routine.

It only takes a few seconds of maximum isometric effort to change a body for the better.

In my last article titled "Why Short Duration All-Out Isometrics Are The Natural Thing To Do," I made the connnection between pandiculation and maximum effort isometric contractions.

Over the past 17 years I have instructed clients to give it everything they've got at 4 stations for 5 seconds against an immovable object. Some will say that is irresponsible and dangerous, yet after all these years there has not been one injury. Hmmm. Am I just lucky?

Hi Gang, It's Brian Murray here, one of the old SuperSlow instructors from back in the day, and I would like to give you something to think about on a great topic: Isometric exercise.